In 2025, Nissan was preparing to launch the all-new MICRA globally. The brief was simple: harness AI to reach a global audience in a way we've never seen before. I received the 3D MICRA directly from Nissan, textured it, rigged it, animated it and built the full set in Unreal Engine, producing 5 broadcast quality video templates. Then we connected an agentic copywriter to those templates and built an interface that enabled Nissan's global marketing teams to generate hundreds of video variants using nothing but prompts.
